Page & Palette

There's a story here.

The Good Life Foundation

The Good Life Foundation serves to enrich the quality of life on the Eastern Shore by providing healthy activities for the mind and body.


Want to Include Your School for the 2016-2017 Hook 'Em & Keep 'Em Giveaway for Incoming 5th Graders?

Page & Palette is thrilled to announce that the 2016 Hook 'Em & Keep 'Em Reading Initiative will feature Newbery Medal-winning author, Kate DiCamillo. Page and Palette’s foundation will be giving away free copies of DiCamillo’s award-winning novel Flora and Ulysses to 5th grade students in Fairhope this spring and fall.

Students will have the opportunity to meet DiCamillo and have their books autographed by the author at a special event set for 4:30 p.m. on Thursday, August 18th at The Book Cellar at Page & Palette. DiCamillo is the award-winning author of such beloved stories as Because of Winn Dixie, The Tale of Despereaux, The Miraculous Journey of Edward Tulane and The Tiger Rising. DiCamillo returns to her roots with her latest book, Raymie Nightingale, a masterful, moving novel about an unforgettable summer friendship. 

Page & Palette is also making Flora & Ulysses available at the wholesale price of $4.50 (list price is $8.99).  Businesses and individuals can contribute money to purchase books for their school and invite the students to meet Kate DiCamillo at a special event for August 18th!  Businesses can also sponsor an entire school and be included on the bookplate and other publicity. For more information contact

Thank you to this year’s sponsor for Fairhope Schools, Terry Thompson Chevrolet! 



We started the Page & Palette Foundation in 2003 as a business to fund-raise for various educational causes. When we added healthy living to our mission we changed the name to The Good Life Foundation to encompass Fit Minds & Fit Bodies. Our mission is to promote the unity of our community and its public schools by encouraging, supporting and recognizing excellence in innovative education, quality school programs, civic involvement, cultural development and student achievement. To help us achieve this mission, we started our signature event annual event Dancin’ in the Streets ten years ago which to date has raised nearly $300k for area schools for enrichment programs. This fun event has now been taken over by the Fairhope Sunset Rotary.

The foundation is currently broadening its scope to include not only literature and arts, but healthy living as well. To encompass the themes of fit minds, fit bodies, community members selected our foundation’s new name - The Good Life Foundation. We will fund raise through various events that highlight healthy living, including our Jubilee Kids Triathlon, author events and other sports related races.

Hook 'Em & Keep 'Em

We have always been a community hub and because we do so many events for non-profits we started our Good Life Foundation over ten years ago promoting fit minds and fit bodies. We have donated through all of our fundraising over $300k to area schools and other worthy organizations.  Much of the money was used for enrichment program, libraries and a reading initiative, Hook ‘Em and Keep ‘Em which is aimed at getting kids really hooked on reading by the time they reach 5th grade and keep them as avid readers by 9th grade. Each year, we bring in notable authors to target these reading levels and give away approximately 1,200 books. We drop these books off over several weeks to make sure they have them in time to read it before the author comes. Presently this project covers 7 schools with a goal of reaching the whole county.

The book choices are paramount because for many kids, the only books they have ever read are the ones required by their school.  And because these selections are considered homework, often they are not geared for entertainment which means that so many kids will never read that one book that turns them into lifelong readers.

For more information about Hook ‘Em & Keep ‘Em or the special event, contact Page and Palette at 251.928.5295 or

Jubilee Kids Triathlon

Our foundation started this annual event in 2011 for kids 7-15 years of age.  We are proud to have Eastern Shore Triathlon Club for continuing this premier event on the Eastern Shore.

Register for the 7th annual Jubilee Kids Triathlon on June 5, 2016 here.

Conner & Cayden, featured in Sports Illustrated for Kids, were participants in our 2012 Kids Triathlon.

Good Life Ride & Hangout

Our foundation started this annual event in 2010 to promote safety awareness campaigns for cyclists and pedestrians in our community. This non-competitive event is suited for all skill levels with four routes to choose from: 8 mile, 20 mile, 40 mile and a metric century 82 mile course suited for all skill levels.  The most popular course is the 40 mile route from our store to The Hangout in Gulf Shores. The Good Life Ride & Hangout is held the Saturday before Mother’s Day.

Register for the 7th annual Good Life Ride on May 7, 2016 here.

Good Life Fitness Trail

~ One Day! ~

We would love to build an amazing fitness trail in Fairhope. It will have to take community funding and city’s approval, but we feel a fitness trail in our community would add to the quality of life and our overall health.  Although a final plan is not in place, the trail linked below would have different outdoor equipment positioned on a 5k Running Trail from the Duck Pond by the municipal pier to the Recreation Center.

See our draft for the fitness trail here.